{"title":"Pre-Styling Cleanser","description":"\u003cp dir=\"ltr\"\u003e\u003cspan\u003eGreat hair starts in the shower. American Crew’s Pre-Styler Shampoos are made to clean, nourish, and prep your hair for easy styling. Whether you need to control frizz, add texture, define curls, or boost shine, our Forming, Fiber, and Boost Shampoos help you get the look you want.\u003c\/span\u003e\u003c\/p\u003e","products":[{"product_id":"boost-pre-styler-shampoo","title":"BOOST PRE-STYLING SHAMPOO","description":"\u003cp\u003eAmerican Crew's Boost Shampoo is the ideal first step in your fine hair styling routine. After cleansing, this volumizing shampoo creates the appearance of fuller-looking hair and provides instant lift. This specially formulated shampoo acts as a pre-styling product for men seeking hydrated and nourished hair without being weighed down. It gently cleanses while balancing the scalp's microbiome, making hair more manageable and easier to style. Prepare thin hair for the ultimate volume with our transformative Boost pre-styling shampoo. For best results, follow with the \u003ca href=\"https:\/\/www.americancrew.com\/products\/boost-powder\" target=\"_blank\" title=\"American Crew Boost Powder\" rel=\"noopener\"\u003eAmerican Crew Boost Powder\u003c\/a\u003e.\u003c\/p\u003e","brand":"American Crew","offers":[{"title":"8.4 oz","offer_id":42529321713752,"sku":"7271091000","price":17.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0045\/5104\/9304\/files\/Boost-PreStyler-Shampoo.webp?v=1735844141"},{"product_id":"fiber-pre-styler-shampoo","title":"FIBER PRE-STYLING SHAMPOO","description":"\u003cp\u003eAmerican Crew's Fiber Shampoo strengthens and reconstructs the hair fiber from the inside by penetrating the cortex. This specially formulated shampoo acts as a pre-styling product for men seeking to restore shine to their limp locks without being weighed down. It enhances hair elasticity and improves texture while gently cleansing and balancing the scalp's microbiome, making hair more manageable and easier to style. Prepare your hair for the ultimate damage control with our transformative Fiber pre-styling shampoo. For best results, follow with the \u003ca href=\"https:\/\/www.americancrew.com\/products\/fiber\" title=\"American Crew Fiber\"\u003eAmerican Crew Fiber\u003c\/a\u003e, \u003ca href=\"https:\/\/www.americancrew.com\/products\/fiber-cream\" title=\"American Crew Fiber Cream\"\u003eFiber Cream\u003c\/a\u003e, or \u003ca href=\"https:\/\/www.americancrew.com\/products\/fiber-grooming-foam\" title=\"American Crew Fiber Grooming Foam\"\u003eFiber Grooming Foam\u003c\/a\u003e.\u003c\/p\u003e","brand":"American Crew","offers":[{"title":"8.4 oz","offer_id":42529415659608,"sku":"7271089000","price":17.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0045\/5104\/9304\/files\/Fiber-PreStyler-Shampoo.webp?v=1735845265"},{"product_id":"forming-pre-styler-shampoo","title":"FORMING PRE-STYLING SHAMPOO","description":"\u003cp\u003eAmerican Crew's Forming Cream Shampoo defines, hydrates, and enhances curls. This specially formulated shampoo acts as a pre-styling product for men seeking well-defined and nourished hair without being weighed down. This anti-frizz shampoo includes jojoba oil to add natural shine and tame unruly strands. It gently cleanses while balancing the scalp's microbiome, making hair more manageable and easier to style. Prepare your hair for the ultimate curl definition with our transformative Forming pre-styling shampoo. For best results, follow with the \u003ca href=\"https:\/\/www.americancrew.com\/products\/forming-cream\" target=\"_blank\" title=\"American Crew Forming Cream\" rel=\"noopener\"\u003eAmerican Crew Forming Cream\u003c\/a\u003e.\u003c\/p\u003e","brand":"American Crew","offers":[{"title":"8.4 oz","offer_id":42529551089752,"sku":"7271090000","price":17.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0045\/5104\/9304\/files\/Forming-PreStyler-Shampoo.webp?v=1735846962"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0045\/5104\/9304\/collections\/AC-PreStylers-Desktop-2880x900.webp?v=1741724912","url":"https:\/\/www.americancrew.com\/collections\/pre-stylers.oembed","provider":"American Crew","version":"1.0","type":"link"}